The fall and crisis are here

Even "Google almighty" going down these days.

So that may mean market expectations regarding marketing budgets are not so high.
And earn something on advertisement may become a bit harder.

Following this idea we can find that doing something for advertisement may be not so attractive as before.

So the result can be a new direction for online investment and online business.

Market is not going down.
Market is looking for other ways to go.